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Amesbury, MA


Who is Craft Beer Cellar? 

We are a craft beer bottle shop, whose primary focus has always been the best beer that we can get our hands on. We spend our lives in search of beers made in breweries just down the street or on the other side of the world, that are well-crafted and good examples of either their style or what we think excellent beer should be, keeping in mind that "style" is not everything. We are not snobs, we are beer geeks! We are students of our trade and take great pride in learning everything we can about beer; how it's made, what the ingredients are, what we should drink it from, what food a beer pairs well or can be made with. We like to tinker with draft systems, tap faucets and kegs, and have been known to brew some pretty ridiculous beer, ourselves.  We are your local beer bottle shop and in many states, draft bar for growler fills or in-store draft service. Many of our stores offer limited food service as well as an extensive selection of books, glassware and homebrew supplies. We are good beer, good people, and good times!

All beer geeks in all of our stores are, at minimum, are Cicerone Certified Beer Servers and many go on to obtain higher certifications. Rest assured that we have studied & researched every single beer in all of our stores, before we made a decision to put it on the shelf. 

Our customers are the reason we exist and you should expect to be treated like you are important to us! We carry boxes to cars, make great eye contact, genuinely care how your day is going, and are not afraid to own our mistakes, if we screw something up. In addition to great beer and education, we promise that you'll always have an awesome experience at any Craft Beer Cellar!

And yeah, call us a Franchise if you like, because that’s what we are, but we’re also a family of independently owned Craft Beer Cellar stores. We are committed to driving the growth and awareness of craft beer through hospitality, education and support of exceptional beer. Craft beer isn’t a section of the store for us . . . it’s what we are all about!


Craft Beer Cellar Amesbury Owner 

Dan Morrison

I originally come from Denver Colorado, but have lived in six other states. I have a BA degree from Keene State College in Holocaust and Genocide Studies, which led to an internship job with the Wright Museum of WWII History in the Uniform Collections Department. Prior to owning a CBC I have owned and operated a Chocolate Shop, managed two beer stores in New Hampshire and Vermont, and was a sales consultant for the Vermont Antique Mall. I have been an active member of New Englands top Halloween Attraction "Haunted Overload" for over five years now, so when I'm not selling and talking awesome beers in the store you can find me working on new costumes or sets.

Fun fact: I am the youngest current CBC owner. Somebody has to be the little brother I guess!

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